Link with SDGs: “Sasuchen”
- CATEGORY
- PR ANIMATION / SHORT ANIMATION
- RELEASE
- 2023.01
Summary
We produced the YouTube animation for “Sasuchen,” an SDGs learning anime that is part of “Link with SDGs,” an SDGs information media operated by Daiichi Agency Inc., a full-service advertising agency with operations in Fukuoka and Tokyo.
“Sasuchen” is a work selected by the Ministry of Education, Culture, Sports, Science and Technology (MEXT). It is an SDGs learning anime for elementary school students and up, with 19 episodes in total. Set in Mirai City (the “future city”) in August 20XX, it tells the story of a boy named Koko, who searches for the “17 Actions” that hold the key to changing the world together with the navigator robot Shirabasu, and who meets elementary school students Kakeru and Meguru, and together they take actions related to the SDGs.
By separating an introductory part from an explanatory part in the video structure, we created a video through which viewers can enjoy a story while learning about the SDGs.
Episode 1 was released on YouTube on March 22, 2023.
In August 20XX, in Mirai City, a world 100 years from now where humans have found it hard to live and a crisis has arrived.
Together with the navigator robot Shirabasu, a boy named Koko travels to present-day Japan with the Sustaina Watch
to search for the “17 Actions” that hold the key to changing the world.
He meets Kakeru and Meguru, elementary school students who are researching the SDGs for their summer-vacation independent study.
Realizing that the “17 Actions” that change the future are connected to the SDGs, the protagonists take action.
The story begins of Koko and friends searching for the turning point that will change the future in order to save the world.
Credit
Client : Daiichi Agency Inc.
illustration : Sirius, Nekono Mimi