ANIMATION

Animated Commercial &
Short Anime Production

From commercials and PVs to short anime for social media, produced end to end from the concept.

Contact us
SCROLL
Logos of NOKID's clients

WORKSAnimated commercial & short anime case studies

MORE All works

STRENGTHSWhy clients choose NOKID for animation

Official character footage produced by NOKID
01

Faithful to each character's world: supervision know-how and a proven track record

We have produced official footage for some of Japan's best-known characters. On the other side of the screen are people who have loved that character for years. Every line, every blink is decided so that it never strays from what makes the character itself. The stricter the supervision, the more that accumulated care pays off.

Anniversary PVsCommemorative animationOfficial short animeGame PVs
02

Strong in short anime: keeping up with animated-commercial trends

We make more than 150 short videos a year, so we can adopt today's trending expressions right away. By combining animation drawing and motion graphics, we balance range of expression with cost.

Motion animation

Short lead time, speed first
For serialized social posts

Short-form animation

Mid price, mid lead time
For commercials and PVs

Full animation / 3DCG

High price, long lead time
For anniversaries and large campaigns

Logos of our in-house studios STUDIO RE:LY and CUTENY
03

Flexibility that comes from in-house studios

With our own studios (RE:LY and CUTENY), we manage everything from planning to finished 2D and 3DCG under one roof. Supervision notes go straight back to the production floor, so revision rounds are short and we can meet strict deadlines tied to an embargo date. We do not use generative AI for the drawing, backgrounds or in-betweens that fans see.

In-house studios2D & 3DCGSupervision supportDrawn by hand
CONTACT

Planning an anniversary or new-release animation? Talk to us first.

You don't need a full plan. Knowing what you want to make is enough.

FLOWHow production works, and when you review

  1. STEP 01 · About 1 week

    Kickoff & contract

    We learn your goals and timing and sign an NDA. Electronic contracts are supported.

  2. STEP 02 · About 3 weeks

    Proposal & order

    After studying your reference materials, we propose an approach and estimate that fit your budget and schedule.

    Supervision 1: Concept
  3. STEP 03 · 3–6 months

    Concept & production

    From character design and storyboards through animation, music and compositing, all handled by us.

    Supervision 2: Storyboard / 3: Color
  4. STEP 04 · About 2 weeks

    First delivery & feedback

    You review the first cut, and we handle minor revisions.

    Supervision 4: Final
  5. STEP 05

    Final delivery & report

    Delivered to match your release date, with announcement assets and a post-release results report.

Total timeline: about 4–8 months (varies with content, length and supervision)

PRICEAnimation pricing guide

ANIMATION CM

Animated commercial (mass-market)

15–90 sec / TV commercials, anniversaries, openings
Estimated cost JPY 4M–15M Production time: approx. 4–6 months
ANIMATION CM

Animated commercial (web)

15–30 sec / web CMs, PR commercials, branding
Estimated cost JPY 2.5M–8M Production time: approx. 3 months
SHORT ANIMATION

Short anime (for social media)

Up to 60 sec / social posts, official accounts
Estimated cost (per video) JPY 300K–800K Production time: approx. 2–3 months
MOTION GRAPHICS

Motion animation (service PR)

5–60 sec / corporate PVs, teasers, explainer videos
Estimated cost JPY 1.8M–5M Production time: approx. 1.5–3 months

All prices exclude tax. They vary with the number of characters, length and rounds of supervision.

FAQAnimation FAQ

Q. How many supervision rounds are there for official characters?

We typically plan four rounds: concept, storyboard, color and final, and agree on the number and scope before production starts. We have a track record of continuing to produce for characters with strict supervision.

Q. What does production cost?

As a guide, short anime for social media is JPY 300K–800K per video, motion animation for service PR is JPY 1.8M–5M, animated web commercials are JPY 2.5M–8M, and TV-quality mass-market commercials are JPY 4M–15M (all excluding tax).

Q. How far ahead should we ask about an anniversary video?

The whole process takes about 4–8 months. The more supervision rounds a character requires, the earlier we recommend contacting us.

Q. Can we talk to you at the planning stage?

Yes. We start by sorting out who you want to reach, with what, and how.