Teikyo Heisei University - “Practical Skills to Move the Future, in Your Hands” Web Commercial

Summary

We handled the planning and production of “Practical Skills to Move the Future, in Your Hands,” an animated web commercial for Teikyo Heisei University's Department of Acupuncture and Moxibustion and Department of Tourism Management, aimed at raising awareness and encouraging enrollment.

The target audience is high school students considering university and their parents, so we focused on conveying, intuitively and emotionally, what students can learn in these departments and where it can lead. The video is structured in three phases, “the spark before enrollment,” “a fulfilling course of study,” and “the future after graduation,” with visual change and storytelling in each scene so that viewers can easily picture their own futures. We produced two versions: the Acupuncture and Moxibustion edition and the Tourism Management edition.

For the direction, we used a variety of techniques, including illustration motion and 3DCG on top of animation, and balanced warmth with a forward-looking feel in the color design and character direction. The newly written song “Mikaitaku Ima” (lyrics and music: SAKURAmoti), performed by singer Kohana Lam, gives the whole piece a consistent world and emotional resonance.

The web commercial was announced by the university on July 14, 2025, and both the Acupuncture and Moxibustion edition and the Tourism Management edition are available on Teikyo Heisei University's official YouTube channel.

Production Area

We handled everything in one stop: concept planning, character design, animation production, motion graphics, 3DCG, color design, and editing.

Credit

Character Design : Frei10
Direction : dou, Nebiru
Storyboard : Hajime Fujitsu
V-Conte (video storyboard) : Shohei Harukawa
3DCG, Movie : Nebiru
Animation Director : Naporin, Aoi Fujimori
Key Animator : Kyoshiro Goto, Aoi Fujimori, Nanase Nanana, Ishida
Inbetweening and Finishing : Ishida, Hiroto Kubo, Shiro Masuda
Background Art : Arata!
Compositing : Yuki Tsuchimoto
Color Design : Jikasei
Illustration : Jikasei, Shizunoshizumu
Designer : Hosoi, Shoki Watanabe
Animation Production Coordinator : Junnosuke Nishio
Director : iBerry
Producer : Yui Takeshi, Hiroki Hirano

Links

• Teikyo Heisei University web commercial “Practical Skills to Move the Future, in Your Hands”: Acupuncture and Moxibustion edition
• Teikyo Heisei University web commercial “Practical Skills to Move the Future, in Your Hands”: Tourism Management edition
• Teikyo Heisei University official release: “Practical Skills to Move the Future, in Your Hands” now available
• Cyber University: “Distance-Learning University Tour” video production (works)
• Character design works
• NOKID's animated commercial production services