Musashisakai Driving School - “Pikku-kun” TikTok Short Anime
- CLIENT
- Musashisakai Driving School
- CATEGORY
- SHORT ANIMATION
- RELEASE
- 2024.08
Summary
For the TikTok account of “Pikku-kun,” the official character of Musashisakai Driving School Co., Ltd., we planned and produced short animations aimed at raising awareness of the character and encouraging enrollment.
The account was opened on March 12, 2024, and is run with an animation package by the video production company studio15 and NOKID. Because conventional driving schools mostly depict their everyday scenes and relatable moments in live-action video, this project aimed to attract a new fan base in addition to the existing audience, through short animations starring the character.
We handled the entire process from video planning to storyboards, video asset production, video editing, and final finishing adjustments, producing the work as a short-form series for continuous viewing on TikTok.
This initiative was also introduced in the official press release of Musashisakai Driving School Co., Ltd.
Production Area
We handled the entire process: video planning, storyboard production, video asset production, video editing, and final finishing adjustments.
Links
- “Pikku-kun” Official TikTok Account
- Official Press Release from Musashisakai Driving School Co., Ltd. (TikTok Account Launch)
- Musashisakai Driving School Official Website
- Wakasa Seikatsu “Buru Buru-kun” Special Animated Commercial Production Works
- Related article: The Short Anime Production Process Fully Dissected! Secrets of Planning, Production, and Outsourcing That Capture Viewers’ Hearts
- List of Short Animation Works
- NOKID’s TikTok and vertical social media animation operation