Kanagawa Automobile Service Promotion Association - “I'm in the middle of my dream right now.” PR Animation
- CLIENT
- Kanagawa Automobile Service Promotion Association
- CATEGORY
- PR ANIMATION
- RELEASE
- 2022.10
Summary
We produced two PR animations for the Kanagawa Automobile Service Promotion Association (a general incorporated association), aimed at improving the image of automotive service technicians: “I'm in the middle of my dream right now.” and “It's who I am now that decides who I'll be in the future.”
The association is a general incorporated association established in 1952 (Showa 27) that works to promote vehicle inspection and maintenance and to raise awareness of pollution prevention and traffic safety in society through automotive service. This time, we used animation so that viewers can concretely imagine what automotive service technicians do and what their future could look like.
Taking advantage of animation's flexibility in depicting unrealistic worlds and characters, we created videos that aim to help people learn about the work of automotive service technicians and sense its potential and rewards.
The two animations were published on the association's official YouTube channel on September 9, 2022.
YouTube channel: Kanagawa Automobile Service Promotion Association (General Incorporated Association) Official Channel
Links
- Kanagawa Automobile Service Promotion Association (General Incorporated Association) Official Website
- Kanagawa Automobile Service Promotion Association (General Incorporated Association) Official YouTube Channel
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