Sanrio Co., Ltd. - My Melody "Melo Melo♡My Melody"
Summary
We wrote, composed, and produced the animated music video for "Melo Melo♡My Melody," an original song for the popular Sanrio character, My Melody.
To capture her signature cuteness, we crafted a catchy, memorable melody and lyrics that embody her personality, weaving in the keyword "melo melo" (to be head-over-heels) to express her adorable worldview.
The animated music video is perfectly synchronized to the track, using visuals that draw the viewer right into My Melody's world.
Production Area
We managed the entire project from song to screen, including songwriting, composition, video direction, animation asset creation, video editing, and final audio mixing.
Credit
Lyrics: iBerry
Composition, Arrangement & Mix: Yudai Ota
Mix: Ryota Fujii
A creative studio specializing in short-form animation and character IP development.
NOKID is a Tokyo-based creative studio specializing in short animation, animated commercials, social media management, and promotion. We offer end-to-end services, from character IP development and planning to production and viral marketing, all designed to generate buzz.
