Teikyo Heisei University - Web Commercial: "The Power to Shape Your Future, In Your Hands"
Summary
We produced a promotional video for Teikyo Heisei University to boost enrollment and raise awareness for their Acupuncture and Tourism Management departments. Targeting prospective students and their parents, we focused on intuitively and emotionally conveying the unique learning opportunities and future career paths available.
The video's narrative is structured in three phases: "The Spark Before Enrollment," "Fulfillment While Studying," and "A Vision for the Future." This framework, marked by distinct visual shifts and a clear storyline, helps viewers easily envision their own journey.
Our production approach blended animation with illustration motion and 3DCG to create an emotionally resonant experience. The color palette and character direction were carefully designed to balance warmth with a forward-looking feel, leaving a lasting positive impression.
Featuring an original track by the popular artist Koha Naramu, the project gained a cohesive worldview and emotional depth. The synergy of visuals, music, and story created a powerful promotional video that truly captures the appeal of the departments.
Production Area
Our one-stop service covered every stage of production: strategic planning, character design, animation, motion graphics, 3DCG, color design, and final editing.
Credit
Character Design: Furei10
Direction: dou, Nebiru
Storyboard: Kazu Fujitsu
Video Storyboard: Shohei Harukawa
3DCG & Video: Nebiru
Animation Direction: Napolin, Aoi Fujimori
Key Animation: Kyoshiro Goto, Aoi Fujimori, Nanasenana
Animation Cleanup: Ishida, Daisho Kubo, Shiro Masuda
Background Art: Arata!
Compositing: Yuuki Tsuchimoto
Color Design: Jikasei
Illustration: Jikasei, Shizunoshizumu
Design: Hosoi
Production Management: Junnosuke Nishio
Direction: iBerry
Producers: Takeshi Yui, Hiroki Hirano
A creative studio specializing in short-form animation and character IP development.
NOKID is a Tokyo-based creative studio specializing in short animation, animated commercials, social media management, and promotion. We offer end-to-end services, from character IP development and planning to production and viral marketing, all designed to generate buzz.
